Catalog for Fujifilm showcasing four new photography printers. The aim was to make each model stand out while strengthening Fujifilm’s brand and giving the sales team effective tools. Two versions were produced: one detailed catalog with structured content and technical information for thorough presentations, and a shorter version that highlights key features for trade shows. Both formats were designed for print and web.

The result was a clear, structured sales tool that helped Fujifilm present its printers. With two formats, the sales team could easily adapt to any situation, whether they needed details for client meetings or a quick overview for busy trade fairs.